> ## Documentation Index
> Fetch the complete documentation index at: https://docs.semust.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Example Workflows

> Multi-tool workflows for common SEO analysis tasks

## Overview

The Semust MCP Server's real power comes from combining multiple tools. Below are proven workflows for common SEO tasks — just ask your AI assistant in natural language.

***

## Full Site SEO Audit

Comprehensive analysis of your site's search performance.

<Steps>
  <Step title="List Projects">
    *"List my Semust projects"* — Get your project ID and check which integrations are connected.
  </Step>

  <Step title="Performance Overview">
    *"Show me my search performance for the last 30 days"* — Get the big picture with `get_performance`.
  </Step>

  <Step title="Find Quick Wins">
    *"Find keywords on page 2 that I can push to page 1"* — Use `report_striking_distance` to identify low-hanging fruit.
  </Step>

  <Step title="CTR Optimization">
    *"Which keywords have low CTR that I can improve?"* — Use `report_low_ctr` to find title/meta optimization opportunities.
  </Step>

  <Step title="Content Audit">
    *"Show me underperforming pages"* — Use `report_thin_content` to find pages to merge or remove.
  </Step>

  <Step title="Cannibalization Check">
    *"Are any of my pages competing for the same keywords?"* — Use `report_cannibalization` to find conflicts.
  </Step>
</Steps>

***

## Keyword Opportunity Analysis

Find and prioritize keyword opportunities.

<Steps>
  <Step title="Current Rankings">
    *"Show me my top keywords by clicks"* — `get_keywords` for baseline data.
  </Step>

  <Step title="Striking Distance">
    *"Find keywords where I'm almost on page 1"* — `report_striking_distance` for positions 11-30.
  </Step>

  <Step title="Long-tail Opportunities">
    *"Show me long-tail keyword opportunities"* — `report_long_tail` for 3+ word queries.
  </Step>

  <Step title="Question Queries">
    *"What questions are people searching?"* — `report_questions` for FAQ and content ideas.
  </Step>
</Steps>

***

## Monthly Client Report

Generate a comprehensive monthly report.

<Steps>
  <Step title="Monthly Summary">
    *"Generate a monthly SEO report for June 2026"* — `report_monthly_summary` with month-over-month and year-over-year comparisons.
  </Step>

  <Step title="Analytics Overview">
    *"Show me Google Analytics overview compared to last month"* — `ga_get_overview` with comparison.
  </Step>

  <Step title="Channel Performance">
    *"Compare traffic channels this month vs last month"* — `ga_report_channel_comparison`.
  </Step>

  <Step title="Ranking Status">
    *"How are my rankings? Show distribution and changes"* — `rank_get_overview` + `rank_report_gainers_losers`.
  </Step>
</Steps>

***

## Cross-Channel Traffic Analysis

Understand traffic across organic, paid, and other channels.

| Prompt                                       | Tools Used                                                                        |
| -------------------------------------------- | --------------------------------------------------------------------------------- |
| *"Give me a complete picture of my traffic"* | `ga_get_overview` + `ga_report_channel_comparison`                                |
| *"Compare organic and paid performance"*     | `get_performance` + `gads_report_performance_overview`                            |
| *"Which channels drive conversions?"*        | `ga_report_channel_comparison` + `ga_get_key_events`                              |
| *"Full marketing report"*                    | `gads_report_performance_overview` + `ga_get_overview` + `report_monthly_summary` |

***

## Content Strategy

Find content opportunities and issues.

| Prompt                                               | Tools Used                                |
| ---------------------------------------------------- | ----------------------------------------- |
| *"Which content is declining?"*                      | `report_content_decay` (6-12 month range) |
| *"What questions should I create content for?"*      | `report_questions` + `report_long_tail`   |
| *"Which pages drive the most conversions?"*          | `ga_report_landing_page_performance`      |
| *"Find pages with high traffic but poor engagement"* | `ga_report_engagement_analysis`           |

***

## Competitive AI Visibility

Analyze your presence in AI-generated search results.

<Steps>
  <Step title="AI Visibility Overview">
    *"Am I appearing in AI Overviews?"* — `ai_rank_get_overview` for your visibility score.
  </Step>

  <Step title="Keyword-Level Detail">
    *"Which keywords show me in AI Overviews?"* — `ai_rank_get_keywords` for per-query data.
  </Step>

  <Step title="Competitor Analysis">
    *"Who are my competitors in AI Overviews?"* — `ai_rank_get_domains` for competitive landscape.
  </Step>
</Steps>

***

## Multi-Engine Analysis

Compare performance across Google, Bing, and Yandex.

| Prompt                                           | Tools Used                                                               |
| ------------------------------------------------ | ------------------------------------------------------------------------ |
| *"Compare my performance across search engines"* | `get_performance` + `bing_get_query_stats` + `ym_get_overview`           |
| *"Compare keywords across Google and Bing"*      | `get_keywords` + `bing_get_query_stats`                                  |
| *"Full crawl health across search engines"*      | `indexing_get_status` + `bing_get_crawl_issues` + `bing_get_crawl_stats` |
| *"Yandex vs Google traffic comparison"*          | `ga_get_overview` + `ym_get_overview`                                    |

***

## Google Ads Optimization

Analyze and optimize your paid search campaigns.

| Prompt                               | Tools Used                                                                 |
| ------------------------------------ | -------------------------------------------------------------------------- |
| *"How are my ads doing?"*            | `gads_report_performance_overview`                                         |
| *"Where is my budget going?"*        | `gads_report_spend_analysis`                                               |
| *"Find wasted ad spend"*             | `gads_get_search_terms` (look for high-cost, zero-conversion terms)        |
| *"Compare paid vs organic keywords"* | `gads_get_search_terms` + `get_keywords`                                   |
| *"Full ads optimization review"*     | `gads_get_campaigns(sort_by="roas")` + `gads_get_devices` + `gads_get_geo` |

<Tip>
  You can ask any of these as natural language questions. The AI will automatically select and chain the right tools.
</Tip>