Google Search Console

Overview

9 report tools for advanced Google Search Console analysis. These tools go beyond raw data to provide actionable SEO insights.

All report tools require project_id, start_date, and end_date. Google Search Console data has a 2-day delay.

report_cannibalization

Find keyword cannibalization — queries where multiple pages from your site compete against each other in Google. Parameters:

Parameter	Type	Required	Default	Description
`project_id`	string	Yes	—	Project ID from `list_projects`
`start_date`	string	Yes	—	Start date (YYYY-MM-DD)
`end_date`	string	Yes	—	End date (YYYY-MM-DD)
`limit`	int	No	50	Max results (max 200)

Response:

{
  "report": "keyword-cannibalization",
  "_meta": { "total": 25, "returned": 25, "truncated": false },
  "items": [
    {
      "query": "seo tools",
      "totalClicks": 120,
      "totalImpressions": 5000,
      "averagePosition": 8.5,
      "ctr": 0.024,
      "issueType": "cannibalization",
      "pages": [
        { "page": "https://example.com/blog/best-seo-tools", "clicks": 80, "impressions": 3000, "averagePosition": 6.2 },
        { "page": "https://example.com/tools", "clicks": 40, "impressions": 2000, "averagePosition": 12.1 }
      ]
    }
  ]
}

Example Prompt:

“Find pages that are cannibalizing each other’s keywords”

Fix cannibalization by consolidating content, adding canonical tags, or redirecting the weaker page. A 30-day date range works best.

report_monthly_summary

Generate a comprehensive end-of-month SEO performance report with year-over-year comparison. Parameters:

Parameter	Type	Required	Default	Description
`project_id`	string	Yes	—	Project ID from `list_projects`
`start_date`	string	Yes	—	First day of the month (YYYY-MM-DD)
`end_date`	string	Yes	—	Last day of the month (YYYY-MM-DD)

Response includes: top_queries (top 20), top_urls (top 20), query_winners, query_losers, page_winners, page_losers, top_20_new_pages, top_20_new_queries, current_summary, last_month_summary, last_year_summary, comparison_with_last_month, comparison_with_last_year. Example Prompt:

“Generate a monthly SEO report for June 2026”

report_long_tail

Find long-tail keyword opportunities — queries with 3+ words that often have lower competition. Parameters:

Parameter	Type	Required	Default	Description
`project_id`	string	Yes	—	Project ID from `list_projects`
`start_date`	string	Yes	—	Start date (YYYY-MM-DD)
`end_date`	string	Yes	—	End date (YYYY-MM-DD)
`condition`	string	No	`>=3`	Word count filter: `">=3"`, `">=4"`, `">=5"`, `"==3"`, `"==4"`
`limit`	int	No	50	Max results (max 200)

Response: Same format as get_keywords, filtered to multi-word queries. Sorted by clicks descending. Example Prompt:

“Show me long-tail keyword opportunities with 4+ words”

report_winner_loser

Identify which keywords gained or lost traffic by comparing two time periods. Parameters:

Parameter	Type	Required	Default	Description
`project_id`	string	Yes	—	Project ID from `list_projects`
`start_date`	string	Yes	—	Start date (YYYY-MM-DD)
`end_date`	string	Yes	—	End date (YYYY-MM-DD)
`metric`	string	No	`clicks`	What to compare: `"clicks"`, `"impressions"`, or `"position"`
`limit`	int	No	50	Max results (max 200)

Response:

{
  "report": "winner-loser",
  "_meta": { "total": 100, "returned": 50, "truncated": true },
  "items": [
    {
      "query": "seo audit tool",
      "firstPeriodTotal": 50,
      "secondPeriodTotal": 120,
      "change": 140.0,
      "status": "Winner"
    }
  ]
}

Status values: "Winner" (grew), "Loser" (declined), "New" (appeared in 2nd period), "Lost" (disappeared), "Stable".

Use a 60-day range for meaningful before/after comparison. The date range is automatically split in half.

Example Prompt:

“Which keywords gained or lost the most traffic in the last 60 days?“

report_questions

Find question-type search queries that bring users to the site. Parameters:

Parameter	Type	Required	Default	Description
`project_id`	string	Yes	—	Project ID from `list_projects`
`start_date`	string	Yes	—	Start date (YYYY-MM-DD)
`end_date`	string	Yes	—	End date (YYYY-MM-DD)
`language`	string	No	`TR`	Question word detection: `"TR"` (Turkish) or `"EN"` (English)
`limit`	int	No	50	Max results (max 200)

Response: Same format as get_keywords, filtered to question queries. Detected question words:

Turkish: nasil, neden, ne zaman, nerede, kim, hangi, ne kadar
English: how, why, when, where, who, which, what

Example Prompt:

“What questions are people searching to find my site?“

report_content_decay

Find pages that are losing traffic over time (content decay analysis). Parameters:

Parameter	Type	Required	Default	Description
`project_id`	string	Yes	—	Project ID from `list_projects`
`start_date`	string	Yes	—	Start date (6-12 months ago recommended)
`end_date`	string	Yes	—	End date (YYYY-MM-DD)
`limit`	int	No	50	Max results (max 200)

Response:

{
  "report": "content-decay",
  "_meta": { "total": 15, "returned": 15, "truncated": false },
  "items": [
    {
      "url": "https://example.com/blog/old-guide",
      "isHaveDecay": true,
      "lostClicks": 340,
      "statsByMonth": {
        "2026-01": { "clicks": 100, "impressions": 3000, "position": 5.2, "decayStart": false },
        "2026-03": { "clicks": 60, "impressions": 2500, "position": 7.1, "decayStart": true },
        "2026-06": { "clicks": 20, "impressions": 1500, "position": 12.3, "decayStart": false }
      }
    }
  ]
}

Use a 6-12 month date range for best results. This report needs enough history to detect decline trends.

Example Prompt:

“Which pages are losing traffic and need to be refreshed?“

report_striking_distance

Find “striking distance” keywords — ranking on positions 11-30 (Google pages 2-3). These are quick wins. Parameters:

Parameter	Type	Required	Default	Description
`project_id`	string	Yes	—	Project ID from `list_projects`
`start_date`	string	Yes	—	Start date (YYYY-MM-DD)
`end_date`	string	Yes	—	End date (YYYY-MM-DD)
`limit`	int	No	50	Max results (max 200)

Response: Same format as get_keywords, filtered to positions 11-30. Sorted by impressions descending. Example Prompt:

“Find keywords where I’m almost on page 1 — quick wins”

Focus on high-impression items first. Improve content, add internal links, and optimize title/meta for these queries to push them to page 1.

report_low_ctr

Find keywords or pages with low click-through rate that could be improved. Parameters:

Parameter	Type	Required	Default	Description
`project_id`	string	Yes	—	Project ID from `list_projects`
`start_date`	string	Yes	—	Start date (YYYY-MM-DD)
`end_date`	string	Yes	—	End date (YYYY-MM-DD)
`type`	string	No	`query`	Analyze by `"query"` or `"page"`
`limit`	int	No	50	Max results (max 200)

Response:

{
  "report": "low-ctr",
  "_meta": { "total": 30, "returned": 30, "truncated": false },
  "items": [
    {
      "key": "seo checklist",
      "overall_clicks": 25,
      "overall_impressions": 8000,
      "average_overall_position": 4.5,
      "average_overall_ctr": 0.003,
      "extra_checks": {
        "improvable": true,
        "potential_additional_clicks": 375
      }
    }
  ]
}

Example Prompt:

“Find keywords with low CTR that I can improve with better titles”

potential_additional_clicks estimates how many more clicks you’d get if CTR reached 5%. Sorted by biggest opportunities first.

report_thin_content

Find the lowest-performing content — pages or queries with the least traffic. Parameters:

Parameter	Type	Required	Default	Description
`project_id`	string	Yes	—	Project ID from `list_projects`
`start_date`	string	Yes	—	Start date (YYYY-MM-DD)
`end_date`	string	Yes	—	End date (YYYY-MM-DD)
`type`	string	No	`query`	Analyze by `"query"` or `"page"`
`limit`	int	No	50	Max results (max 200)

Response: Same format as get_keywords, sorted by clicks ascending (worst performers first). Example Prompt:

“Find underperforming pages for a content audit”

Use type="page" for page-level content audits. Consider merging similar thin pages, adding more content, or redirecting/removing them.

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Google Search Console — Reports

Overview

report_cannibalization

report_monthly_summary

report_long_tail

report_winner_loser

report_questions

report_content_decay

report_striking_distance

report_low_ctr

report_thin_content

​Overview

​report_cannibalization

​report_monthly_summary

​report_long_tail

​report_winner_loser

​report_questions

​report_content_decay

​report_striking_distance

​report_low_ctr

​report_thin_content

Overview

report_cannibalization

report_monthly_summary

report_long_tail

report_winner_loser

report_questions

report_content_decay

report_striking_distance

report_low_ctr

report_thin_content